Management Studies

Faculty Details

Ujjwal Kanti Paul Assistant Professor
CV
Joined the Institute in 2019
ukpaul[dot]dms[at]nitdgp[dot]ac[dot]in
Education

Ph D (NIT Silchar)

FDP (IIM Ahmedabad)

Work Experiences

Assistant Professor (March 2019 onwards)

Department of Management Studies

National Institute of Technology Durgapur

 

Assistant Professor (Feb'18-Mar'19)

Marketing Area

Indian Institute of Management Mumbai

Mumbai

 

Assistant Professor (Aug'17-Feb'18)

Marketing Area

Symbiosis Centre for Management and Human Resource Development (SCMHRD)

Pune

 

Assistant Professor (Jul'10-Aug'12)

Marketing Area

Lovely Professional University

Punjab

 

Sales Manager (Apr'06-July'10)

ICICI Lombard GIC Ltd.

Research Interest

Agricultural Marketing, Rural Marketing, BOP Marketing, India's Act East Policy, Digital Marketing

Projects
Title Investigator Co-investigator Sponsered Agency Duration Status

Unleashing the trade potential of pineapple between India’s NER and Thailand.

Project value: INR 5 Lakh

 

 

A study on the antecedents of Electric Car adoption in India

Project value: INR 4.5 Lakh

Ujjwal Kanti Paul

 

 

 

Ujjwal Kanti Paul

NA

 

 

 

NA

The Ministry of External Affairs, Government of India.

 

 

ICSSR, NEW Delhi

1 year

 

 

 

1 year

Complete

 

 

Ongoing

 

Teachings

1. Marketing Management

2. Digital Marketing 

3. Industrial Marketing

4. Business Ethics and Corporate Governance

5. Rural Marketing

6. Marketing Communication

7. Consumer Behaviour

8. Principles of Management

9. Strategic Management

10. Marketing Analytics

UG / PG Students

Data Not Found!

Doctoral Students

Divya Gupta

Divya Gupta


Sustainable Marketing
Divya Gupta

Divya Gupta


Sustainable Marketing

Krishna Roy

Krishna Roy


Digital Marketing
Krishna Roy

Krishna Roy


Digital Marketing

Bijoy Kumar Dey

Bijoy Kumar Dey


Efficiency of MSME sector with special reference to Handloom enterprises of India's NER
Industrial Efficiency and Its Impact on Firm-level Performance: A Case Study of Handloom Micro-Enterprises of Assam
Bijoy Kumar Dey

Bijoy Kumar Dey


Efficiency of MSME sector with special reference to Handloom enterprises of India's NER

Industrial Efficiency and Its Impact on Firm-level Performance: A Case Study of Handloom Micro-Enterprises of Assam
Suchi Smita Swain

Suchi Smita Swain


Migration and Economic Development
Migration and Development: A Micro-Level Analysis with Reference to Rural Jharkhand
Suchi Smita Swain

Suchi Smita Swain


Migration and Economic Development

Migration and Development: A Micro-Level Analysis with Reference to Rural Jharkhand

Projects

Sl.No. Title Name of the PI Name of the CoPIs Funding Agency Amount (Rs.) Project Type Project Status Date of Initiation Date of Completion
1 Unleashing the trade potential of pineapple between India’s NER and Thailand. Ujjwal Kanti Paul The Ministry of External Affairs, Government of India. 500,000 Sponsored Completed
2 A study on the antecedents of Electric Car adoption in India Ujjwal Paul NA ICSSR, New Delhi 455,000 Sponsored Ongoing

Projects

Sl.No. Title Name of the PI Name of the CoPIs Funding Agency Amount (Rs.) Project Type Project Status Date of Initiation Date of Completion
1 Unleashing the trade potential of pineapple between India’s NER and Thailand. Ujjwal Kanti Paul The Ministry of External Affairs, Government of India. 500,000 Sponsored Completed
2 A study on the antecedents of Electric Car adoption in India Ujjwal Paul NA ICSSR, New Delhi 455,000 Sponsored Ongoing

Projects

Sl.No. Title Name of the PI Name of the CoPIs Funding Agency Amount (Rs.) Project Type Project Status Date of Initiation Date of Completion
Indexing

5

Google Scholar h-index

4

Google Scholar i10-index

2

Scopus h-index
Awards and Recognitions

Doctoral Fellowship (2015-17), ICSSR, New Delhi

Administrative Responsibilities

Academic Coordinator

Admission Coordinator

Placement Coordinator 


Academic Identity

Scopus Id
Researcher Id
Google Scholar Id